FLORA

What is FLORA and who is it for?

FLORA is an infinite canvas for generative AI. Instead of typing into one chatbot, you place blocks for text, images, video, audio, documents and 3D on a board and wire them together, so the output of one model feeds the next. A finished chain can be saved as a Technique and run again on new inputs.

It is built for professional creative work: concept art, product shots, fashion lookbooks, ad campaigns, architecture renders and motion graphics. FLORA says teams at Pentagram, Lionsgate, Nike and Netflix use it. A built-in agent called FAUNA can read the canvas and build or run workflows from a plain-English request.

How much does FLORA cost in the UK?

FLORA prices in US dollars, so UK buyers pay the sterling equivalent on their card. The pricing page does not mention VAT.

• Free: 1 seat, 3 active projects, text and image models, up to 17 free generations
• Starter: $18 a seat a month, adds video models, unlimited projects, API and MCP access
• Pro: $50 a seat a month, adds shared team assets, per-member usage caps and analytics
• Max: $200 a seat a month, adds 3 custom ElevenLabs voices
• Enterprise: custom pricing for 9 or more seats, with SSO and SAML

Quarterly billing takes 10% off and annual billing 20%, which brings Starter to $14.40, Pro to $40 and Max to $160 a seat a month.

How does FLORA's usage budget work?

Each paid seat comes with a monthly dollar budget equal to its price, so a Pro seat adds $50 of usage to a shared team pool. Every generation is charged at the model's published rate, and failed generations cost nothing.

The budget resets on the billing date and does not roll over, and annual billing lowers the subscription price without cutting the monthly budget. When the pool runs out, an admin can switch on overage at the same rates with a spending cap. Card charges for overage arrive during the month, not at renewal, so video-heavy teams should set a cap they are comfortable with. FAUNA itself is free and never counts against the budget.

Can students get FLORA for free?

Yes. FLORA for Education gives students 3 months of the Pro plan free and professors 3 months of Max with unlimited editor seats for their class. Students apply with a .edu email address or proof of bootcamp enrolment, so UK students with an .ac.uk address may need to contact FLORA to check eligibility. Applications are reviewed within a week.

FLORA vs Riverflow and Hedra: which is better?

FLORA suits people who want control over a multi-step process and a choice of more than 60 models on one board. Riverflow is narrower and simpler: it focuses on turning product photos into studio shots and short videos for online shops, which suits ecommerce sellers who do not want to build workflows.

Hedra is built around talking-character video from a photo and a script. For animation files rather than generated media, LottieFiles and Spline cover vector motion and 3D web design instead.

Who owns the images made in FLORA?

You do. FLORA states that you own all generated outputs on every plan, with no commercial limits by tier, and that your uploads, prompts and outputs are never used to train models by FLORA or its model partners.

Enterprise workspaces add a data processing addendum, SOC 2 documentation and SSO. Paid plans can share projects for editing, while free projects can only be shared as view-only links.