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  1. Software
  2. Social media & creator tools
  3. Zernio
Phone showing branded RCS messages with images and buttons sent through Zernio

Branded RCS messages from the messaging API

What Zernio does

Zernio, formerly called Late, is an API that lets developers and AI agents post, schedule, read analytics, answer messages and run ads across 16 social networks from one integration. It suits developers building social features into an app and agencies automating posting with tools such as Claude Code or n8n. The first two connected accounts are free, then each account costs $6 a month, falling to $3 and $1 at volume.

  • Posting and scheduling API

    One request shape publishes or schedules posts, threads, carousels, Reels, Stories and videos to 16 networks including Instagram, TikTok, LinkedIn, X, YouTube, Facebook, Threads, Pinterest, Reddit and Bluesky.

  • Analytics

    Impressions, reach, engagement and follower tracking pulled from each network through the same API, with webhooks reporting when posts go live.

  • Inbox for comments and DMs

    Read and reply to comments, reviews and direct messages across networks, with automated workflows that reply to comments or story mentions.

  • Ads API

    Create campaigns, change budgets and read spend across Meta, Google, LinkedIn, TikTok, Pinterest, X and OpenAI Ads from one set of endpoints.

  • Messaging and phone numbers

    Buy a phone number and send SMS, RCS, WhatsApp and iMessage or make calls from it, with replies in one inbox, metered at Zernio's published rates.

  • Blogs API

    Create, schedule, edit and delete articles on WordPress sites and Shopify stores, each connected site counting as one account.

  • MCP server, SDKs and CLI

    An MCP server lets AI agents such as Claude Code, Cursor and Codex post on your behalf, alongside official SDKs for Node, Python, Go, PHP, Ruby, Java and more, and a command-line tool.

Works with

  • Instagram
  • TikTok
  • LinkedIn
  • X
  • YouTube
  • Facebook
  • Threads
  • Pinterest
  • Reddit
  • Bluesky
  • Telegram
  • Snapchat
  • Google Business
  • Discord
  • Slack
  • WhatsApp
  • Meta Ads
  • Google Ads
  • WordPress
  • Shopify
  • Claude Code
  • Cursor
  • n8n
  • Zapier

How much Zernio costs

First 2 accounts

Free

Free, no card needed

  • Unlimited posts, threads and scheduling
  • Analytics
  • Comments, reviews and DMs
  • 10,000 sent messages a month
  • Webhooks and the full API
  • Every platform included

Accounts 3 to 10

$6a month per account

10 accounts in total cost $48 a month

  • Every feature on every account
  • Usage-based billing, cancel any time
  • Blogs API for WordPress and Shopify
  • Managed ads, first 500 free then metered

Accounts 11 to 100

$3a month per account

100 accounts in total cost $318 a month

  • Every feature on every account
  • Self-service, no sales call

Accounts 101 and up

$1a month per account

1,000 accounts in total cost $1,218 a month

  • Every feature on every account
  • No cap on accounts

Enterprise

Contact sales

Custom terms past 2,000 accounts

  • Custom rates and volume discounts
  • SAML SSO, SCIM, MFA, audit logs and RBAC
  • Dedicated Slack channel with engineering
  • SOC 2 and GDPR paperwork via the trust portal
  • Postpaid invoicing

Graduated pricing in US dollars: each rate applies only to accounts in its band. Sent messages over 10,000 a month cost $1 per 10,000; X API costs passed through at X's rates. Card billing through Stripe. No VAT information. Prices in US dollars, from Zernio's pricing page on 11 October 2026. Zernio may charge VAT on top, and prices can change.

Zernio pros and cons

Pros

  • First two accounts free with no card, including the full API
  • Every feature on every account, with no plan tiers
  • Covers 16 social networks plus ads, messaging and blogs in one API
  • Per-account price falls to $1 past 100 accounts
  • MCP server and SDKs in many languages for agents and apps
  • Trustpilot score of 4.8 from 207 reviews

Cons

  • Per-account pricing adds up past about 10 accounts compared with flat-rate rivals
  • Built for developers, with no point-and-click scheduler
  • Publishes content but doesn't create it
  • Some Trustpilot reviewers report pricing and plan changes without notice
  • Prices in US dollars with no VAT information

Good for

  • Developers adding social posting to their own app or SaaS
  • Agencies automating posting across many client accounts
  • Builders connecting AI agents to social networks through MCP
  • Teams that also want messaging and ads in the same API

Look elsewhere if

  • Non-technical users who want a ready-made scheduling app
  • Anyone wanting AI to write the posts as well as publish them
  • Businesses wanting a fixed monthly price whatever the account count

What reviewers say about Zernio

“Zernio is smooth and easy to use. defenitely worth its price. and their customer chat support is awsome.”

★★★★★ · Trustpilot reviewer, Sweden, Trustpilot, 7 October 2026

“the app is just awesome, its so easy to connect with claude and make infinite schedules”

★★★★★ · Trustpilot reviewer, Argentina, Trustpilot, 1 October 2026

“Many bugs havent been fixed, they keep changing their pricing and plans without notice.”

★ · Trustpilot reviewer, Ecuador, Trustpilot, 23 June 2026

What reviewers like

  • Quick, friendly support through chat
  • Easy to connect to Claude and other AI tools
  • Clean, well-documented API that is quick to integrate
  • Wide coverage of networks in one integration

What reviewers complain about

  • Pricing and plan changes around the rebrand
  • Move from per-profile to per-account charging
  • Bugs that stay unfixed for some users
  • Interface and guides harder going for beginners

What members think

Rating Zernio

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Zernio: what to know before you pay

What is Zernio and who is it for?

Zernio is a developer API for social media: one integration posts, schedules and pulls analytics across Instagram, TikTok, LinkedIn, X, YouTube, Facebook, Threads, Pinterest, Reddit, Bluesky and more. It is built for people who can make API calls, not for marketers who want a point-and-click scheduler.

The product was called Late until 2026, and its old address getlate.dev now redirects to zernio.com, with existing keys and integrations still working. Beyond posting, it covers comments and direct messages, ad campaigns on Meta, Google, LinkedIn, TikTok, Pinterest, X and OpenAI Ads, a Blogs API for WordPress and Shopify, and phone numbers for SMS, WhatsApp and calls. Zernio publishes an MCP server and SDKs so AI agents such as Claude Code and Cursor can post on your behalf. It doesn't write the posts itself, so an agent workflow still needs something to create the content.

How much does Zernio cost in the UK?

Zernio charges in dollars per connected social account each month: the first two are free, accounts 3 to 10 cost $6 each, 11 to 100 cost $3 each and every account after that costs $1.

Each rate applies only to accounts in its band, so 10 accounts cost $48 a month, 20 cost $78 and 100 cost $318. Every feature is included on every account. The extras are metered: messages you send are free up to 10,000 a month and then $1 per 10,000, managed ads are metered per active ad after the first 500, and X's own API charges are passed through at cost. Billing is monthly by card through Stripe, metered daily, and the pricing page doesn't mention VAT. Zernio is based in Girona, Spain, and offers GDPR paperwork through its trust portal on Enterprise terms.

Is Zernio's free plan any good?

For testing or a personal project, yes: two connected accounts are free with no card, including unlimited posts, analytics, 10,000 sent messages a month and the full API.

The limit is the number of accounts, not features. A blog, store or ad account counts as an account too, so a small business with Instagram, LinkedIn and a WordPress site would already pay $6 a month for the third. One independent reviewer, who uses a rival tool, called the free tier generous but found per-account pricing gets expensive past about 10 accounts compared with flat-rate competitors.

Zernio vs Buffer or Postiz: which is better?

Buffer suits people who schedule posts by hand in an app, Postiz suits teams who want an open-source scheduler they can host themselves, and Zernio suits developers who want to build posting into their own product or agent.

Zernio publishes its own comparison pages against Buffer, Ayrshare, Blotato, Publer, Postiz and Unipile. Its strength is breadth: messaging, ads and phone numbers sit in the same API as posting. The trade-off is that there is no scheduling app for non-technical users beyond what you build, though it connects to no-code tools such as n8n, Make and Zapier.

Is Zernio reliable and safe to connect accounts to?

Zernio says it uses official platform APIs only, states 99.7% uptime and over 2 million posts delivered, and runs on Vercel. Reviewers on Trustpilot mostly praise its quick support and ease of connecting it to AI tools.

The complaints are about change rather than reliability. Several Trustpilot reviewers say pricing and plans changed without notice around the rebrand, including a move from charging per profile to charging per connected account, and one says an Instagram account was removed after using the service. Anyone automating posts at volume should keep within each network's own rules, since accounts are still subject to the platforms' policies.

  • Postiz

    Social media scheduler for 30+ networks that AI agents can drive through MCP, a CLI and an API; open source to self-host

    7-day free trial · from $23 a month 3.6 on Trustpilot (11)
  • Free plan

    Buffer

    Schedules, publishes and analyses posts across 12 social networks from one calendar, with a free plan for three channels

    Free plan · from $5 a month per channel 4.1 on Google Play (57,687)

Guides that cover Zernio

Questions about Zernio

Are there any Zernio discount codes?

We don't currently list a confirmed discount code. That doesn't mean the store has no promotions; check its website for current prices.

Is Late the same as Zernio?

Yes. Late renamed itself Zernio and getlate.dev redirects to zernio.com. Zernio says API keys, webhooks and endpoints are unchanged and the old SDK packages keep working for at least six months.

Does Zernio offer refunds?

Zernio says there is no prepaid time to refund because billing is usage-based. You stop charges by disconnecting accounts, and billing errors or charges caused by its own outages can be credited on request.

Do I need to be a developer to use Zernio?

Zernio says it is built for developers and teams who can make API calls. It also works with no-code tools such as n8n, Make and Zapier, and with AI agents through its MCP server.

Can I cancel Zernio at any time?

Yes. There are no setup fees or contracts, and disconnecting an account stops its charges with no cancellation fee.

Can Zernio schedule videos?

Yes. Zernio says videos can be scheduled to YouTube, TikTok, Instagram Reels, Facebook, LinkedIn and Pinterest in all major video formats.

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