COLOR WOW Hair Colourants: Root Cover Up in Platinum | Instant Root Touch-Up Powder for Blonde & Silver Hair

About it

Color Wow Root Cover Up Platinum is your secret weapon for instantly concealing grey hair and regrowth between colorings. This quick, precise mineral powder seamlessly blends with your natural hair color for a soft, multidimensional finish that never looks flat or artificial. Its water-resistant formula provides long-lasting, buildable coverage that stays put through humidity, sweat, and light moisture. The lightweight formula delivers a natural look without any mess, stiffness, or dryness, ensuring your roots look freshly done until your next shampoo. For best results, apply only to dry hair. Load a small amount of powder onto the brush, hold hair taut, and press firmly into roots from the scalp outward. Avoid sweeping motions. Use the brush edge to extend highlights and blend, then dust off any excess. For external use only. Avoid contact with eyes and inhalation.