VOUCHERNAUT / BLACK FRIDAY 2026 / BRANDS
Ten Black Fridays in. We're going all out.
Our tenth Black Friday is going to be our biggest. We're pulling out every stop to find UK shoppers the best deals online, and we'd love to help you hit your Q4 numbers. We're also launching our content hub: extensive guides and long-form articles that send shoppers ready to buy.
Doug Silkstone started Vouchernaut ten Black Fridays ago, and he's back running it as owner.
ALL OUT FOR SHOPPERS
What we're doing to find people the best deals.
NEW THIS Q4
Launching our content hub
We're opening a content hub of proper long-form writing: extensive buying guides, deep dives and brand stories we research, test and write ourselves, built to rank and to send shoppers who've already made up their minds. Guides like LEGO for grown-ups, GTA 6 and gifts are the start. We're publishing a lot more this Q4, and brands can put their name on one.
Vouchernaut Groups
Group cashback: people pool what they earn towards friends, family and good causes, and shop with the stores we feature.
Black Friday and Cyber Monday hubs
Every live deal worth having in one place, from the first early sale to the last Cyber Monday code.
Codes that actually work
Shoppers vote on every code and our desk tries them at checkout, so the duds sink.
Creators bringing new shoppers
60% of every booking goes on creator campaigns and non-brand paid acquisition. Never on your brand name.
A Chrome extension
It finds codes on the shop's own checkout page and fills them in, right when people are about to pay.
LAUNCH PRICES
Proper spaces, bargain prices.
Launch prices hold for anything booked by 16 October. Peak runs 16 November to 2 December. Prices exclude VAT.
| Space | Runs | Launch price | Black Friday peak | Book |
|---|---|---|---|---|
| Lead spaceBeside the code search, the first thing every visitor sees · 1 space | Any week you like. Peak 16 Nov to 2 Dec | £195 a week | £495 a week | |
| Featured partnerRight below today's codes · 3 spaces | Any week you like. Peak 16 Nov to 2 Dec | £95 a week | £245 a week |
| Space | Runs | Launch price | Black Friday peak | Book |
|---|---|---|---|---|
| Article partnerYour brand under the byline of every article and guide we publish · 1 space, yours alone | Any week you like. Peak 16 Nov to 2 Dec | £145 a week | £345 a week |
| Space | Runs | Launch price | Black Friday peak | Book |
|---|---|---|---|---|
| Category tenancyTop of a category (Fashion, Gaming, Travel…) and its subcategories · 3 spaces per category | Any week you like. Peak 16 Nov to 2 Dec | £35 a week | £95 a week |
| Space | Runs | Launch price | Black Friday peak | Book |
|---|---|---|---|---|
| Black Friday hubvouchernaut.com/black-friday · 3 spaces | 2 to 29 November | £495 for the run | No peak surcharge | |
| Cyber Monday hubvouchernaut.com/cyber-monday · 3 spaces | 28 November to 2 December | £245 for the run | No peak surcharge |
| Space | Runs | Launch price | Black Friday peak | Book |
|---|---|---|---|---|
| Sponsored content hubA long-form buying guide we research and write around your category · 1 partner per hub | 12 months from the day it goes live | from £750 | No peak surcharge |
Content hubs are guides like LEGO for grown-ups, GTA 6 and gifts, written by us and labelled "In partnership with", with your store as the place to buy.
TRY BEFORE YOU BOOK
Show me a takeover.
Pick a brand and we'll put it in every sponsored space on the site, just for you, for an hour. Click around the homepage, your category and the Black Friday hub to see what shoppers would see.
BEST VALUE
The Tenth Black Friday bundle
- Featured partner on the homepage, 16 November to 2 December
- A category tenancy for all of November
- One of three spaces on the Black Friday hub
FOR AFFILIATE MANAGERS
Easy to say yes to.
Pay through Awin
One fixed price, paid as a fixed fee through Awin, so there's no new supplier to set up. Or we invoice you.
Hands off your brand terms
We never bid on your brand name. The 60% we spend goes on creators and non-brand acquisition.
Labelled properly
Every space says Sponsored with your name on it, and its links are marked rel="sponsored".
Straight to the founder
Email partners@vouchernaut.com and I'll reply myself. We tell you what we spent and where.
NEW: VOUCHERNAUT GROUPS
Clubs, schools and charities, shopping with you.
We've just launched group cashback: sports clubs, PTAs and charities raise money from the cashback on their supporters' shopping. We'd love to feature your store to them, at no charge.
Grab a space before 16 October.
Pick your spaces and weeks, and send us the booking.
Bookings run on our advertising terms.
Or email partners@vouchernaut.com