Revenge of the Tipping Point: Overstories & Superspreaders by Malcolm Gladwell - Non Fiction - Hardback

About it

Details. Condition: Brand New. Format: Hardback. ISBN: 9789124030452. Publisher: Abacus (Little, Brown Book Group). Overview. Twenty-five years after his groundbreaking debut, Malcolm Gladwell returns to the subject that made him a household name: tipping points. This gripping new hardback revisits the ideas of his bestselling classic through a darker lens, exploring how the same forces that spread good ideas can also spread harm. From bank robbery epidemics to opioid crises, Gladwell blends storytelling with social science to reveal the hidden engineering behind modern contagions, offering his most personal and urgent book yet.. About the Book. In Revenge of the Tipping Point: Overstories, Superspreaders, and the Rise of Social Engineering, Malcolm Gladwell asks why Miami became a magnet for fraud, what the fate of the cheetah reveals about parenting, why Ivy League schools obsess over sport, and what the "Magic Third" means for racial harmony. Through a series of vivid, true stories he traces the emergence of a troubling new form of social engineering operating just beneath the surface of modern life.. Readers are taken to the streets of Los Angeles to meet some of the most successful bank robbers in American history, introduced to a forgotten 1970s television show that quietly reshaped culture, and shown the site of a landmark social experiment on a quiet northern Californian cul-de-sac. Gladwell also offers a provocative alternate history of two of the era's defining epidemics: COVID-19 and the opioid crisis, tracing how "overstories" and "superspreaders" allowed both to take hold.. This brand new hardback edition is printed to the highest quality and makes a superb addition to any non-fiction shelf, whether for personal reading or as a thoughtful gift for fans of big-idea books and contemporary social science.. Key Benefits. Written by multi-million-copy bestselling author Malcolm Gladwell. A fresh, urgent follow-up to the modern classic The Tipping Point. Comb