Is Amazon Prime worth it?

Embed this

Paste this into your page's HTML where you want it. It sets no cookies: all that's kept is how many times a day each site loads it, and nothing about who's reading. The line crediting Vouchernaut is welcome, but it's yours to keep or drop.

<iframe id="vouchernaut-verdict-is-amazon-prime-worth-it" src="https://vouchernaut.com/embed/verdicts/is-amazon-prime-worth-it" title="Is it worth it? Is Amazon Prime worth it?" width="100%" height="260" style="border:0;max-width:760px" allow="clipboard-write; web-share" loading="lazy"></iframe>
<p>A money question from <a href="https://vouchernaut.com/verdicts/is-amazon-prime-worth-it">Vouchernaut</a></p>
<script>addEventListener("message",function(e){var f=document.getElementById("vouchernaut-verdict-is-amazon-prime-worth-it"),h=e.data&&e.data.type==="vouchernaut:embed-height"&&+e.data.height;if(e.origin==="https://vouchernaut.com"&&f&&e.source===f.contentWindow&&h>0&&h<10000)f.style.height=h+"px"})</script>

See it as it's framed

Does it pay for you?

Prime Annual: pays for itself from 20 One-Day deliveries a year, at £4.99 a One-Day delivery.

Prime Annual£95 a yearFrom 20 One-Day deliveries a year
Prime Monthly£8.99 a monthFrom 22 One-Day deliveries a year
Prime for Students and 18-24 year-olds (monthly)£4.49 a monthFrom 11 One-Day deliveries a year

Your planPrime Annual£95 a yearPrime Monthly£8.99 a monthPrime for Students and 18-24 year-olds (monthly)£4.49 a month

How many One-Day deliveries a year?

At 20 One-Day deliveries a year you'd save £4.80.

Each One-Day delivery saves £4.99: what Amazon charges non-members for One-Day delivery on most items. We count only that saving; anything else it includes is yours to weigh.

Prices checked 23 October 2026

Every Amazon Prime plan's price →

Our note

On 21 October, Alston & Bird reported that the government had laid draft subscription rules before Parliament on 19 October. If approved, from 1 January 2027 a reminder will generally be required before the first payment after a free or discounted period. Amazon Prime starts with a trial that becomes a paid subscription until cancelled.

Amazon Prime has a 30-day free trial and includes One-Day delivery, free Same-Day delivery on eligible orders over £20 in selected postcodes, and Prime Video with limited ads. It also includes Prime Reading, Amazon Music Prime, Amazon Photos, Luna and Deliveroo Plus Silver. Students and 18 to 24-year-olds have a lower monthly price.

Without Prime, Amazon's UK delivery page lists charges for faster delivery: media One-Day delivery is £3.99 and Same-Day is £5.99. Eligible books of £10 or more, or delivery to a Pick-up Location, can qualify for free standard delivery. I would put the deliveries and viewing I would use beside those free options, and keep track of when the trial ends.